The Richest Man In Bogota, episode 28 of the first season of The Dupont Show of the Week, aired on Father's Day, June 17, 1962. Based on the 1899 short story "The Country of the Blind" by H. G. Wells, Frank Gabrielson's teleplay was turned down by sponsors when first proposed five years earlier for being too bizarre for prime time television. Only through the ministrations of television director Ralph Nelson, who six years earlier had helmed Rod Serling's award-winning Requiem For A Heavyweight for Playhouse 90, did the script finally see production. As a condition for broadcast, the title of Wells' story was changed to the more palatable The Richest Man in Bogota.

Initially taking faith in the maxim, "in the land of the blind, the one-eyed man is king," de Nunez soon learns otherwise. The words "eyes" and "sight" have no meaning in this world. Reluctantly, he is forced to conform to the kingdom's strange beliefs, such as that their sightless community is the only world in existence.
Convinced that de Nunez' vision is a source of evil, the villagers set out to "cure" him by gouging out his eyes. Marina (Miriam Colon), the daughter of the group's powerful leader, manages to free him before he is blinded. Together they attempt to escape their sightless pursuers.
Wells' original story was a caustic denunciation of the uneducated, unenlightened people of his era who, in his view, might as well be blind. The eyeless villagers and their leaders live in ignorance of the outside world, just as the isolationists of Wells' era refused to see the turmoil beyond their own communities. Screenwriter Gabrielson elaborated on this theme, providing the villagers with a book written by their once-sighted ancestors that explained why they were losing their vision and, eventually, their eyes. Of course, such a book would be useless to those without eyes.
Originally broadcast in color, The Richest Man In Bogota exists today only as a black-and-white kinescope negative, with separate soundtrack, in the collection of the Library of Congress. The 2009 release of the Criterion Collection's The Golden Age of Television DVD (which includes director Nelson's Requiem For A Heavyweight) offers a slight glimmer of hope that the kinescope for this unusual television adaptation might one day be made available.
Special thanks to Tom Weaver and Marty Baumann for helping to match this distant memory with its title.